Search from over 60,000 research works

Advanced Search

Relationship marketing and the not-for-profit sector: an extension and application of the commitment-trust theory

Lists
Download
Full text not archived in this repository.
Tools
Add to AnyAdd to TwitterAdd to FacebookAdd to LinkedinAdd to PinterestAdd to Email

Money, K., Money, A., Downing, S. and Hillenbrand, C. orcid id iconORCID: https://orcid.org/0000-0002-2929-5098 (2007) Relationship marketing and the not-for-profit sector: an extension and application of the commitment-trust theory. In: Sargeant, A. and Wymer, W. (eds.) The Routledge companion to nonprofit marketing. Routledge, London, pp. 28-48. ISBN 9780415417273

Item Type Book or Report Section
URI https://reading-clone.eprints-hosting.org/id/eprint/22796
Item Type Book or Report Section
Refereed No
Divisions Henley Business School > Leadership, Organisations, Behaviour and Reputation
Publisher Routledge
Download/View statistics View download statistics for this item
Related URLs
Deposit Details

University Staff: Request a correction | Centaur Editors: Update this record

Search Google Scholar