A behavioural approach to CRM systems evaluation

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McCalla, R., Ezingeard, J.-N. and Money, K. (2003) A behavioural approach to CRM systems evaluation. Electronic Journal of Information Systems Evaluation, 6 (2). ISSN 1566-6379

Item Type	Article
URI	https://reading-clone.eprints-hosting.org/id/eprint/23274
Refereed	Yes
Divisions	Henley Business School > Leadership, Organisations, Behaviour and Reputation
Publisher	Academic Publishing Limited
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