Hillenbrand, C. ORCID: https://orcid.org/0000-0002-2929-5098 and Money, K.
(2009)
Segmenting stakeholders in terms of corporate responsibility: implications for reputation management.
Australasian Marketing Journal, 17 (2).
pp. 99-105.
ISSN 1441-3582
doi: 10.1016/j.ausmj.2009.05.004
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Additional Information | In a special issue entitled "Corporate reputation as anticipated corporate conduct" |
Item Type | Article |
URI | https://reading-clone.eprints-hosting.org/id/eprint/20080 |
Item Type | Article |
Refereed | Yes |
Divisions | Henley Business School > Leadership, Organisations, Behaviour and Reputation |
Additional Information | In a special issue entitled "Corporate reputation as anticipated corporate conduct" |
Publisher | Elsevier Limited |
Download/View statistics | View download statistics for this item |
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