A theoretical exploration of consumer engineering: implicit contracts and market making

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Godley, A. orcid id iconORCID: https://orcid.org/0000-0002-3160-2499 and Heron, K. (2019) A theoretical exploration of consumer engineering: implicit contracts and market making. In: Logemann, J., Cross, G. and Köhler, I. (eds.) Consumer Engineering, 1920s-1970s. Worlds of Consumption. Palgrave Macmillan, pp. 63-75. doi: 10.1007/978-3-030-14564-4_4

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Item Type Book or Report Section
URI https://reading-clone.eprints-hosting.org/id/eprint/84145
Identification Number/DOI 10.1007/978-3-030-14564-4_4
Refereed Yes
Divisions Henley Business School > Digitalisation, Marketing and Entrepreneurship
Publisher Palgrave Macmillan
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[thumbnail of 04 Godley and HeronConsumer Engineering final.pdf]
Preview
Text - Accepted Version
· Please see our End User Agreement before downloading.
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Please see our End User Agreement.

It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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