An abductive process of developing interactive data visualization: a case study of market attractiveness analysis

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Li, Q. and Liu, K. (2018) An abductive process of developing interactive data visualization: a case study of market attractiveness analysis. In: Liu, K., Nakata, K. orcid id iconORCID: https://orcid.org/0000-0002-7986-6012, Li, W. (V.) orcid id iconORCID: https://orcid.org/0000-0003-2878-3185 and Baranauskas, C. (eds.) Digitalisation, Innovation, and Transformation. Springer, pp. 289-298. ISBN 9783319945415 doi: 10.1007/978-3-319-94541-5_29

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Additional Information 18th IFIP WG 8.1 International Conference on Informatics and Semiotics in Organisations, ICISO 2018, Reading, UK, July 16-18, 2018, Proceedings
Item Type Book or Report Section
URI https://reading-clone.eprints-hosting.org/id/eprint/80525
Identification Number/DOI 10.1007/978-3-319-94541-5_29
Refereed No
Divisions Henley Business School > Digitalisation, Marketing and Entrepreneurship
Additional Information 18th IFIP WG 8.1 International Conference on Informatics and Semiotics in Organisations, ICISO 2018, Reading, UK, July 16-18, 2018, Proceedings
Publisher Springer
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[thumbnail of Author Draft - An Abductive Process of Developing Interactive Data Visualization - A Case Study of Market Attractiveness Analysis.pdf]
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Please see our End User Agreement.

It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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