Analysing the factors that influence tag choice based on semiotic analysis and activity theory

Elhussain, M. and Nakata, K. ORCID: https://orcid.org/0000-0002-7986-6012 (2012) Analysing the factors that influence tag choice based on semiotic analysis and activity theory. In: International Conference on Social Informatics, 14 - 16 December 2012, Washington, DC.

Abstract/Summary

Social tagging has become very popular around the Internet as well as in research. The main idea behind tagging is to allow users to provide metadata to the web content from their perspective to facilitate categorization and retrieval. There are many factors that influence users' tag choice. Many studies have been conducted to reveal these factors by analysing tagging data. This paper uses two theories to identify these factors, namely the semiotics theory and activity theory. The former treats tags as signs and the latter treats tagging as an activity. The paper uses both theories to analyse tagging behaviour by explaining all aspects of a tagging system, including tags, tagging system components and the tagging activity. The theoretical analysis produced a framework that was used to identify a number of factors. These factors can be considered as categories that can be consulted to redirect user tagging choice in order to support particular tagging behaviour, such as cross-lingual tagging.

Item Type	Conference or Workshop Item (Paper)
URI	https://reading-clone.eprints-hosting.org/id/eprint/36294
Refereed	Yes
Divisions	Henley Business School > Digitalisation, Marketing and Entrepreneurship
Uncontrolled Keywords	Social tagging; tag choice; semiotics; user collaboration; semiotic ladder; Activity Theory
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