The Jua Kali and the Mali-Mali: the informal/formal nexus amongst Kenyan micro enterprises

Holt, D. and Littlewood, D. (2013) The Jua Kali and the Mali-Mali: the informal/formal nexus amongst Kenyan micro enterprises. In: Academy of Management Africa Conference, 7-10 Jan 2013, Pretoria, South Africa.

Abstract/Summary

This paper presents a preliminary exploration of the informal/formal economy nexus and entrepreneurial processes amongst a sample of Kenyan roadside vendors who mostly operate in the informal economy. Using semi-structured interviews, data was collected from sixty street vendors across Kenya. In particular the paper focuses on the relationship between the informal and formal economy and the factors that promote formality amongst micro and small enterprises in developing countries. The paper presents a conceptualization of a potential segmentation of the informal economy, considering the implications of this in terms of base of the pyramid initiatives and the promotion of development through enterprise.

Item Type	Conference or Workshop Item (Paper)
URI	https://reading-clone.eprints-hosting.org/id/eprint/33251
Refereed	Yes
Divisions	Henley Business School > Marketing and Reputation
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