Can search engine advertising help access rare samples?

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Nunan, D. and Knox, S. (2011) Can search engine advertising help access rare samples? International Journal of Market Research, 53 (4). pp. 523-540. ISSN 1470-7853

Item Type	Article
URI	https://reading-clone.eprints-hosting.org/id/eprint/27202
Refereed	Yes
Divisions	Henley Business School > Marketing and Reputation
Publisher	The Market Research Society
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