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What are they doing? A study of contemporary marketing practice in Ireland

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Brady, M. and Palmer, R. (2004) What are they doing? A study of contemporary marketing practice in Ireland. Irish Journal of Management, 25 (1). pp. 125-136. ISSN 1649-248X

Item Type Article
URI https://reading-clone.eprints-hosting.org/id/eprint/23125
Refereed Yes
Divisions Henley Business School > Marketing and Reputation
Publisher Irish Academy of Managment
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Download
Full text not archived in this repository.
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Advice

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It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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