Palmer, R. and Pels, J. (2005) Marketing practice and market orientation: an exploratory international study. Journal of Euromarketing, 14 (1-2). pp. 59-86. ISSN 1528-6967 doi: 10.1300/J037v14n01_04
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| Item Type | Article |
| URI | https://reading-clone.eprints-hosting.org/id/eprint/23060 |
| Identification Number/DOI | 10.1300/J037v14n01_04 |
| Refereed | Yes |
| Divisions | Henley Business School > Marketing and Reputation |
| Publisher | Taylor & Francis |
| Download/View statistics | View download statistics for this item |
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