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Extending the integration-responsiveness framework: delivering a global service strategy at British Airways

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Collinson, S., Sullivan-Taylor, B. and Wilson, D. (2010) Extending the integration-responsiveness framework: delivering a global service strategy at British Airways. Strategic Innovators, 3 (3). pp. 8-22.

Item Type Article
URI https://reading-clone.eprints-hosting.org/id/eprint/26229
Refereed Yes
Divisions Henley Business School > International Business and Strategy
Publisher Indian Institute of Planning & Management
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Full text not archived in this repository.
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It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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