Brookes, R., Brodie, R., Coviello, N. and Palmer, R. (2003) Assessing the role of e-marketing in contemporary marketing practice. Journal of Marketing Management, 19 (7). pp. 857-881. ISSN 1472-1376
Item Type | Article |
URI | https://reading-clone.eprints-hosting.org/id/eprint/23257 |
Item Type | Article |
Refereed | Yes |
Divisions | Henley Business School > Marketing and Reputation |
Publisher | Taylor & Francis |
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