Understanding the Identity and Motivations of Sustainable Consumers

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Garnelo-Gomez, I. orcid id iconORCID: https://orcid.org/0000-0002-8391-3221, Money, K. and Littlewood, D. (2015) Understanding the Identity and Motivations of Sustainable Consumers. In: British Academy of Mangement Conference, 8 - 10 September 2015, Portsmouth, UK.

Item Type Conference or Workshop Item (Paper)
URI https://reading-clone.eprints-hosting.org/id/eprint/103113
Refereed No
Divisions Henley Business School > Digitalisation, Marketing and Entrepreneurship
Henley Business School > Leadership, Organisations, Behaviour and Reputation
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