Increasing adoption of precision agriculture via gamification: the farming simulator case

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Pavlenko, T., Paraforos, D. S., Fenrich, D., Braun, S., Murdoch, A., Tranter, R. orcid id iconORCID: https://orcid.org/0000-0003-0702-6505, Gadanakis, Y. orcid id iconORCID: https://orcid.org/0000-0001-7441-970X, Arnoult, M. and Engel, T. (2021) Increasing adoption of precision agriculture via gamification: the farming simulator case. In: Precision agriculture ’21. Wageningen Academic Publishers, pp. 803-810. ISBN 9789086869169 doi: 10.3920/978-90-8686-916-9_96

Abstract/Summary

Even though precision farming (PF) technologies offer apparent on-farm and off-farm benefits, their adoption remains low. A lot of efforts are put towards increasing interest among farmers and other actors and motivating them to use PF techniques. Among others, gamification is a popular method that is being increasingly used not only in agriculture but in many other disciplines. This study describes the implementation of PF principles as an added application (mod) in a farming simulator game. The developed mod includes several new features: RTK base stations, soil types, soil sampling, pH value, site-specific variable rate lime and nitrogen application, yield mapping and economic analysis.

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Item Type Book or Report Section
URI https://reading-clone.eprints-hosting.org/id/eprint/99203
Identification Number/DOI 10.3920/978-90-8686-916-9_96
Refereed Yes
Divisions Life Sciences > School of Agriculture, Policy and Development > Farm Management Unit
Life Sciences > School of Agriculture, Policy and Development > Department of Agri-Food Economics & Marketing
Life Sciences > School of Agriculture, Policy and Development > Department of Crop Science
Henley Business School > Digitalisation, Marketing and Entrepreneurship
Publisher Wageningen Academic Publishers
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