Using the protection motivation theory to examine the effects of fear arousal on the practice of social distancing during the COVID-19 outbreak in rural areas

Adunlin, G., Adedoyin, A. C. A., Adedoyin, O. O., Njoku, A., Bolade-Ogunfodun, Y. ORCID: https://orcid.org/0000-0001-8143-6946 and Bolaji, B. (2021) Using the protection motivation theory to examine the effects of fear arousal on the practice of social distancing during the COVID-19 outbreak in rural areas. Journal of Human Behavior in the Social Environment, 31 (1-4). pp. 168-172. ISSN 1540-3556 doi: 10.1080/10911359.2020.1783419

Abstract/Summary

The commentary elucidates the importance of Protection Motivation Theory (PMT) as a theoretical framework to encourage the practice of social distancing in rural areas as the world grappled with the pandemic of COVID-19 outbreak.

Item Type	Article
URI	https://reading-clone.eprints-hosting.org/id/eprint/97479
Item Type	Article
Refereed	Yes
Divisions	Henley Business School > Leadership, Organisations and Behaviour
Publisher	Taylor and Francis Online
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