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Religious beliefs and entrepreneurial behaviours in Africa: a case study of the informal sector in Uganda

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Namatovu, R., Dawa, S., Adewale, A. orcid id iconORCID: https://orcid.org/0000-0002-7502-2875 and Mulira, F. (2018) Religious beliefs and entrepreneurial behaviours in Africa: a case study of the informal sector in Uganda. Africa Journal of Management, 4 (3). pp. 259-281. ISSN 2332-2381 doi: 10.1080/23322373.2018.1516939

Abstract/Summary

Religion plays a major role in Africa’s polity and its influence on the business landscape of the continent has been acknowledged in literature. This study contributes to the discourse by investigating and explaining how religious beliefs shape entrepreneurial behaviours in Uganda’s informal sector. Using a qualitative methodology, we explored how entrepreneurs in the context use or adopt religious beliefs in their entrepreneurial activities. By spanning a diverse set of entrepreneurial activities in the informal sector- food vendors, fabricators, hawkers, and recyclers among others, we conducted 49 in-depth interviews. Our findings reveal that the entrepreneurs relied on their religious beliefs in defining and coping with a penurious context. Further to this, we explain how religious beliefs galvanize business behaviours and calibrate the entrepreneurial identities of respondents in the context. To facilitate future work, the study highlights how knowledge gaps in the cultural and social setup of the informal economy will produce new insights in entrepreneurship research. It concludes by guiding policy makers and educators to engage and involve faith based institutions in the entrepreneurship promotion agenda.

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Item Type Article
URI https://reading-clone.eprints-hosting.org/id/eprint/78850
Item Type Article
Refereed Yes
Divisions Henley Business School > Digitalisation, Marketing and Entrepreneurship
Publisher Taylor and Francis
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