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Contemporary Issues in Brand Research

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Christodoulides, G., Veloutsou, C., Jevons, C., de Chernatony, L. and Papadopoulos, N. (2010) Contemporary Issues in Brand Research. ATINER, Athens, pp305. ISBN 9789606672682

Item Type Book
URI https://reading-clone.eprints-hosting.org/id/eprint/25930
Refereed Yes
Divisions Henley Business School > Marketing and Reputation
Publisher ATINER
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Download
Full text not archived in this repository.
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Advice

Please see our End User Agreement.

It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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