From marketing products to fundraising for causes

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Lee, S. (2002) From marketing products to fundraising for causes. In: Walker, C. and Pharoah, C. (eds.) A lot of give: trends for charitable giving in the 21st century. Hodder Arnold, London. ISBN 9780340804919

Item Type	Book or Report Section
URI	https://reading-clone.eprints-hosting.org/id/eprint/23901
Item Type	Book or Report Section
Refereed	No
Divisions	Henley Business School > Marketing and Reputation
Publisher	Hodder Arnold
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Date Deposited:	11 Oct 2011 14:33	Date item deposited into CentAUR
Last Modified:	09 Jul 2021 08:36	Date item last modified

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