The new global marketing reality

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Brookes, R. and Palmer, R. (2003) The new global marketing reality. Palgrave Macmillan, Basingstoke, pp320. ISBN 9781403905208

Item Type Book
URI https://reading-clone.eprints-hosting.org/id/eprint/23227
Refereed No
Divisions Henley Business School > Marketing and Reputation
Publisher Palgrave Macmillan
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Full text not archived in this repository.
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Please see our End User Agreement.

It is advisable to refer to the publisher's version if you intend to cite from this work. See Guidance on citing.

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