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Palmer, R., Lindgreen, A. and Vanhamme, J. (2005) Relationship marketing: schools of thought and future research directions. Marketing Intelligence and Planning, 23 (3). pp. 313-330. ISSN 0263-4503 doi: 10.1108/02634500510597337
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| Item Type | Article |
| URI | https://reading-clone.eprints-hosting.org/id/eprint/23065 |
| Item Type | Article |
| Refereed | Yes |
| Divisions | Henley Business School > Marketing and Reputation |
| Publisher | Emerald |
| Download/View statistics | View download statistics for this item |
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