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Foreign multinationals and innovation in British retailing, 1850-1962

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Godley, A. orcid id iconORCID: https://orcid.org/0000-0002-3160-2499 (2002) Foreign multinationals and innovation in British retailing, 1850-1962. In: Church, R. and Godley, A. orcid id iconORCID: https://orcid.org/0000-0002-3160-2499 (eds.) The emergence of modern marketing. Routledge, London, pp. 77-97. ISBN 9780714683263

Item Type Book or Report Section
URI https://reading-clone.eprints-hosting.org/id/eprint/21410
Refereed No
Divisions Henley Business School > Leadership, Organisations and Behaviour
Publisher Routledge
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