Godley, A.
ORCID: https://orcid.org/0000-0002-3160-2499
(2008)
Selling the sewing machine around the world: Singer's international marketing strategies, 1850-1920.
In: Singh, A.M. (ed.)
Global branding: perspectives and challenges.
ICFAI University Press, Hyderabad, India.
ISBN 9788131408797
| Additional Information | SchoolMan_0809_13052011AS |
| Item Type | Book or Report Section |
| URI | https://reading-clone.eprints-hosting.org/id/eprint/20233 |
| Refereed | No |
| Divisions | Henley Business School > Leadership, Organisations and Behaviour |
| Additional Information | SchoolMan_0809_13052011AS |
| Publisher | ICFAI University Press |
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